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Meat Madness
Rub away and marinate like mad
Spices and seasonings add flavour, colour and texture to grilled meat
What is a rub? A rub is a mixture of herbs and/or spices that is applied to meat before grilling. It adds flavor, colour and texture to enhance the taste of the meat.
Rubs can be as complex or as simple as you want to make them; they can have many ingredients or just a few. Rubs combine with the juices drawn from the meat and work like a dry marinade. This process does not penetrate as deeply into the meat as marinades but provides a more concentrated flavour.
Rubs can be bought ready-made, made from experimenting with an existing recipe, or made from scratch. A dry rub is a mixture of herbs and spices that is rubbed into the meat. Once you add a liquid ingredient, usually oil, it becomes a wet rub that works best in the form of a thick paste. The advantage of a wet rub is that it sticks to the meat better. This is particularly important if you are cooking poultry with the skin on or some other smooth surfaced meats that tend to be naturally dry. A wet rub helps to keep the meat from drying out, particularly when using an oil-based rub. The oil acts as a moisture barrier, keeping the natural juices inside the meat. Oils in rubs can also keep meats from sticking to the grill.
Either type of rub should coat the surface of the meat and should be worked evenly into the meat to get the flavor inside as much as possible.
When to use a rub
- Use a rub on any cut of meat that is being cooked with dry heat (roasting or grilling especially).
- A delicate or mild cut of meat, such as beef or pork tenderloin, will require a less assertive rub than a stronger-flavoured cut, like ribs for example.
How to make your own rub
- Start with an existing rub formula and adjust the ingredients and proportions to suit your taste. Initially, you will have to experiment to gain confidence in preparing your rubs.
- Make initial batches of rubs in small quantities.
- For best results use whole spices like coriander, cumin, anise, mustard, caraway, etc. Toast the spices for a few minutes in the oven, and then grind them in an electric coffee mill.
- All rubs require at least a small amount of salt.
- Rubs with sugar, or a sweet component, will not only sweeten the meat, they will also caramelize when cooked, giving a pleasant colour and distinctive flavour.
- Store rubs in an airtight container, away from heat and light. They last for up to six months before they start to lose their flavour.
- Put a label on the side of the container with the recipe and the date you made it.
- Use empty spice bottles as a convenient rub shaker.
How to use rubs
- Rubs can be applied to meats just before cooking, or left on for up to 24 hours. If the rub is in contact with meat for any longer the salt will begin to dehydrate the meat.
- Always refrigerate meat if not cooking immediately.
- Apply only as much rub as will adhere to the meat.
- If meat is too dry to allow the rub to adhere, lightly coat with oil beforehand.
- Apply a rub under the skin of poultry as putting a rub on the surface of the skin won’t do much to enhance the flavour of the meat.
- Apply your rub well before you plan to grill or smoke. A good hour will be enough in most cases, but large roasts, whole poultry, or briskets should be rubbed down the night before or at least several hours before hand. This allows the seasonings to mingle with the natural juices of the meat and sink in.
What Is A Marinade?
The word comes from the Latin/Italian "" which means "of the sea." Marinades from several centuries ago were briny liquids like seawater meant to preserve, tenderize and flavor foods. Marinades have since evolved into a liquid that has been seasoned with herbs and spices and is used to flavour and tenderize meat, fish, and vegetables. The liquid may be wine, fruit juice, vinegar, or any combination of these, along with spices, herbs, or other flavouring agents. Oil, such as canola or olive oil, is often included as well.
The three main marinade "families" are acids, enzymes and dairy:
- Acid bases include citrus juice, tomatoes, vinegar and wine. Highly acidic marinades can toughen meat so keep marinating times short. Two hours is usually more than sufficient.
- Enzymatic use kiwi, papaya, raw pineapple, honeydew melon or figs, which all contain protein enzymes. Marinating for two hours is sufficient as meat may become mushy if marinated too long.
- Dairy based marinades such as buttermilk or yogurt are only mildly acidic so they’re better at tenderizing meat. The marinating process is similar to the way that aging tenderizes meat rather than cooking it, which is what the highly acidic marinades begin to do.
When to use a marinade
- When the cut of meat is tough, has a low fat content and/or little natural flavour.
- A less tender cut of meat that has plenty of fat requires more acid and little or no oil.
- A tender, but low-flavour cut of meat needs a marinade with plenty of flavour and some oil.
- A cut that is less tender and is also low in fat needs acid, flavouring agents, and oil.
How to make a marinade
- Most commercial vinaigrettes and salad dressings, as they are mixtures of oil and vinegar, can make excellent marinades. Do not use mayonnaise-based dressings.
- Make your own marinade by starting with oil and an acidic liquid such as wine, vinegar, soy sauce, citrus juice, buttermilk, or yoghurt.
- You’ll need twice the quantity of acidic liquid as oil. For example, if you use ½ cup of oil, you’ll need one cup of soy sauce or wine.
- Generally, 1/2 cup of liquid marinade for every 1 pound of meat will do the trick.
How to use a marinade
- If you are planning to marinate for only a short time, mix the marinade an hour in advance to allow the flavours to infuse and mellow.
- Always refrigerate food that you are marinating.
- Do not leave meat in marinade too long as certain cuts of meat may become mushy from over marinating.
- Since a marinade tenderizes only the meat it comes in contact with, pierce holes in the roast with a skewer or long-tined fork so the marinade can penetrate into the centre.
- Cover the meat completely with marinade or turn meat over occasionally to ensure the entire piece of meat has been marinated.
- Do not use containers that may react with the acid in a marinade: Bowls and rectangular baking dishes made of glass, enamel, porcelain, or treated aluminum, are ideal for marinades. Do not use aluminum foil.
- Select pans in which the meat sits snugly and lies flat. The marinade should come up around the edges of the meat, but need not cover it.
- Meat and marinade can be put into a sealable plastic bag. Squeeze out most of the air, seal tightly, and place in a bowl. Turn bag from time to time to distribute marinade. This is the perfect method for larger cuts.
- Do not add salt to a marinade as it draws out the moisture essential to keeping meat juicy and tender. Salt food only after it is cooked.
- Do not use marinades for basting or as a sauce in which meat has been marinating because it can harbour unsafe bacteria.
- Reserve a cup or so of marinade if you want to use the same marinade to baste the meat while cooking.
- Marinating for 12 hours or more cuts cooking time by about one third.
With rubs and marinades, start with what you like, look through some recipes and then experiment. By mixing strong spice, herbs or liquids with mild, complimentary ones you will have a balanced flavour that adds to the meat but doesn’t overpower it. Experiment and you will soon have a mixture that truly suits your tastes.
Adapted from Alberta Pork and the Beef Information Centre.
Recipes:

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